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Fiat Motherhood

What Digital Marketeers Can Learn From Fiat’s ‘Motherhood’ Rap Video

Fade in to cereal cascading from a bowl. A hip-hop beat kicks in as the camera pans over a filthy carpet festooned with Cheerios, discarded toys and up into a close-up of an attractive Uggs-toting young mother who breaks into a 3 minute rap about the joys of motherhood. (more…)

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