Packyourbags.com, a leading UK online retail travel agent chooses to work with search marketing specialist Absolute Internet Marketing.
Packyourbags.com has been selling holidays online to UK consumers for over 10 years. Packyourbags.com is truly independent and is not affiliated to any one tour operator. It works with all the major tour operators meaning it can offer the latest package holiday deals that are either available online or on the high street.
Over the years Packyourbags.com has developed its online offering to make it one of the most user-friendly holiday websites for UK consumers to research and book their holidays. You can book holidays or flights to thousands of destinations, from the Mediterranean to the Caribbean and from the USA to the Far East. Plus, not only does Packyourbags.com strive to offer the best deals in the market, but all holidays are fully protected as Packyourbags.com is ABTA, ATOL and IATA bonded.
Whilst Packyourbags.com uses a multitude of marketing initiatives, one area that is incredibly important is having a prominent presence in the search results on search engines such as Google when UK consumers search for the various products Packyourbags.com sells.
Many UK consumers continue to face financial pressures and need to carefully consider how they spend their income. However, many do not want to sacrifice a well-earned break overseas and so more and more people are turning to the internet to find the cheapest holiday deals available. Even though the number of consumers who use the web to search for and book their holiday is well established, the internet is still an important part of any travel businesses distribution channel.
While Packyourbags.com is aware of many of the intricacies of search engine optimisation, it is more cost effective to outsource this work to a reliable web marketing partner than to manage the work in-house. Taking this approach means the business can focus all its attention on its core service offering and not be distracted by the time and effort it takes to create and manage effective online marketing campaigns.
Given Packyourbags.com already has a successful working relationship with Absolute Internet Marketing on other initiatives; it was a natural progression for the companies to grow their collaboration and for Absolute to start managing the search engine marketing for Packyourbags.com.
Simon Colley, Managing Director of Absolute commented, “The opportunity to help further develop Packyourbags.com SEO strategy is fantastic news and whilst this is a very competitive sector, it is a challenge Absolute will relish”.
Absolute is a small and friendly internet marketing agency, centrally located (Leicestershire) it works locally and nationally with a wide range of clients providing fully managed services for search engine optimisation and pay per click marketing.