What Are The Benefits Of Working With A Google AdWords Certified Partner?

google_certifiedIt seems entirely simple: use AdWords, create some ads, get some leads and rake in the dough. If you have ever tried to use AdWords to its full potential, you know that it can be a complex system and harder than you thought to optimize your capital. It does not take much to burn through an advertising budget and have nothing to show for it by the end. Maybe it is time to consider a Google AdWords Certified Partner.


Not everybody has the amount of time needed to learn how to use Google AdWords. Along with learning how to use AdWords, you also need the time to manage the account. A Google AdWords Certified Partner has the knowledge and the time needed to create advertising and manage the account for you.

Pennies for Your Thoughts

A Google AdWords Certified Partner can maximize your budget. These professionals have invested their time in AdWords, so they are trained to get you the leads you need. The math is very simple. More leads + more time + less cost = more money. You can get the same amount of leads for a fraction of the cost.

Direct Response Marketing

Do you understand what ‘direct response marketing’ is? This is essential to be successful using Google AdWords. Moreover, it is not enough to just learn it and let it go. This is something you must constantly invest time in learning. If you have no clue what any of this is, a Google certified partner does and they can perform this action in a professional manner.


When someone is convicted of a crime, if they stand up in court and declare that they would like to represent themselves, it is usually followed by guffaws and gasps from the onlookers. Sure, you could represent yourself in court, but how much better are your chance for freedom if you use a professional like a lawyer. A Google AdWords Partner will know the ins and outs of their profession and can use it to their advantage- and yours. This can equal more revenue for your business in the long run.


There is an extensive list of partners out there that can be matched to your needs. Google provides a search engine that enables you to fill out your requirements and search for the closest match. To use this search option, visit the link.

Google AdWords Certified Partners are worth the time and money you would spend creating your own advertising to generate leads. If you are having trouble finding the time and budget to create leads on your own, try speaking with a Google AdWords Certified Partner to see what they can do for you.

About the Author:

Ryan is TechWyse’s Paid Search Manager and the most promising office DJ. Being proudly Google Certified, he is the go-to guy for all PPC insight. Follow the company on Twitter @TechWyse

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One Response to What Are The Benefits Of Working With A Google AdWords Certified Partner?

  1. Keith Penn April 23, 2013 at 11:19 am #

    My favorite point: “how much better are your chances for freedom if you use a professional like a lawyer?” This is really an argument for a business to hire ANY SEM… How true that the higher cost the self-represented pay for a lower-performing and more slowly optimized campaign could often pay for a pro.

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